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Showing posts from November, 2020

PACKAGING &MERCHANDISING DESIGN - FINAL PROJECT.

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   PACKAGING & MERCHANDISING FINAL PROJECT. WEEK 10 - WEEK 14 (26 October 2020 - 23 November 2020) Angdio Nagarico (0340052) Packaging & Merchandising Design Final Project. INSTRUCTUIONS. FINAL PROJECT. - Promotional Merchandising Items and Display. For our final project it's connected to our project 2, Mr. Shamsul told us to create 5 different merchandise with the project 2 brand that we have already did which is for my group is "MELTOVE" the chocolate strawberry filled with smoked peanut cracker. The merchandise that we're going to create must be on the same theme and because Christmas is right on the corner, our group decided to do a "WINTER/CHRISTMAS" theme for the merchandise. Because of COVID-19 mr. Shamsul decided to make our submission as an online submission and no physical submission is needed.  The Merchandise items: - COFFE MUG - CHRISTMAS SOCKS - SWEATER/LONG SLEVES - ENEMEL PIN - JOURNAL  - TOAD BAG COFFEE MUG CHRISTMAS SOCKS SWEATER/LO

PACKAGING & MERCHANDISING DESIGN - PROJECT 2

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   PACKAGING & MERCHANDISING PROJECT 2. WEEK 8 - WEEK 10 (12 October 2020 - 26 October 2020) Angdio Nagarico (0340052) Packaging & Merchandising Design Project 2. LECTURE. Due to COVID-19 the school decided to do a online class through a zoom session and there wont be any face to face meeting. LECTURE 8 - Merchandising and The Effects of Brand Recognition. This week my group will be presenting our topic for the class and our topic was about merchandising and the effects of brand recognition. We learnt that there are several different types of merchandising and they are: - Retail Merchandising. - Digital Merchandising. - Visual Merchandising. - Product Merchandising. - Responsive Merchandising. We also learnt about the techniques of merchandising which are: - Recognize Target Consumers. - Aesthetically Unique/Interesting. - Consistent and United. - Reflect Brand Identity. We also explain about what is brand recognition, how does it work, and the benefits of brand recognition, pl

PACKAGING & MERCHANDISING - PROJECT 1.

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  PACKAGING & MERCHANDISING PROJECT 1. WEEK 6 - WEEK 7 (28 September 2020 - 05 October 2020) Angdio Nagarico (0340052) Packaging & Merchandising Design Project 1. LECTURE. Due to COVID-19 the school decided to do a online class through a zoom session and there wont be any face to face meeting. LECTURE 6 -  The effects of Colours in Packaging Design Towards Consumers Purchase Intention. This week group 4 will be presenting their topic to us and their topic was about the effects of colours in packaging design towards consumer purchase intention. We learnt that colours really is important in packaging because the role colours is one of the big reason to attract consumers. LECTURE 7 - The Role of Typeface in Packaging Design. This week group 2 will be presenting their topic to us and their topic was about the role of typeface in packaging design. We learnt that typeface or typography is an important part on packaging and these are some of the reasons: - to build brand recognition.

PACKAGING & MERCHANDISING DESIGN - EXERCISES.

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PACKAGING & MERCHANDISING DESIGN - EXERCISES. WEEK 1 - WEEK 5 (24 August 2020 - 21 September 2020) Angdio Nagarico (0340052) Packaging & Merchandising Design Exercises. LECTURE. Due to COVID-19 the school decided to do a online class through a zoom session and there wont be any face to face meeting. LECTURE 1 - Briefing. Mr. Shamsul briefed us through what this module is about and walked us through on how are we going to take place or interact on the upcoming weeks. We are also been told to create a slides about  - what is packaging. - the role, purpose, and function of packaging. - examples of packaging. LECTURE 2 - Public Holiday. No class for this week due to a public holiday. LECTURE 3 - History of Packaging design and How it evolved. This week group 1 will be presenting their topic to us and their topic was about the history of packaging design and how it evolved.  LECTURE 4 -   How image and imagery in packaging design influence purchase decision This week group 5 wi